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The Significance Of Your Privacy Policy

The Significance Of Your Privacy Policy

What Is A Privacy Policy And Do I Need One?

The New Year is a great reminder to ensure your business is following best practice online to ensure the safety of your business?and?your clients. When you browse online, you have probably seen links, to that company’s Privacy Policy. But what exactly is a Privacy Policy?

What?If?My?Site?Doesn't?Collect?User?Data?

In the new decade, chances are that any fully functioning website for a small-to-medium size business collects user data?in some way. Does your website have a contact form? Every time a user submits a message through a contact form on your?website, you?are?collecting their data! Is your site connected to Google Analytics, or does it use a Facebook Pixel? These also collect user data?such as?how the?user?got to your?website, which pages they viewed, and for how long.

The amount and type of user data your site collects will affect how much information?you?will?need in your privacy policy. If your?website only has a contact form and some connected analytics, you?may be able to?use a relatively basic privacy policy. However, if your site encourages users to create an account, make purchases, upload photos,?personal information, and even message other users--you?will need to get much more in-depth.

How?Do I?Get?A?Privacy?Policy?

The safest way to?ensure you have an effective privacy policy in place on your site is to consult?with?legal counsel (this is what we always recommend at Place1SEO.) However, the owner of a small website which only collects?limited data?may opt to use an online privacy policy generator,?or even a generic privacy policy.

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